Our History

The Beginning
As an athlete who has been consuming whey protein for the past 6 years, I’ve always been concerned about getting the best value for my money. Despite my search for high-quality products, finding whey protein that offered both exceptional quality and a reasonable price was a constant challenge. This frustration with the market led me to take matters into my own hands and start my own company, HOWL. Driven by my passion for fitness and the desire to provide a solution that balances quality with affordability, I embarked on this journey to create a brand that truly meets the needs of athletes and fitness enthusiasts alike.
The Vision
We noticed a gap in the market for protein supplements that balanced exceptional quality with affordability. Our vision was clear—we wanted to provide products that not only meet but exceed industry standards while being budget-friendly. This vision was the cornerstone of our brand, inspiring every decision we made.
Our Commitment
Today, we are proud to offer a range of protein supplements that reflect our dedication to quality and integrity. Each product is crafted with care, using the finest ingredients and rigorous testing to ensure it meets our high standards. We’re committed to transparency, and you’ll find detailed information about our products and their origins on our website.
Looking Ahead
While our journey is just beginning, our passion for health and fitness continues to drive us forward. We are excited about the future and remain committed to innovating and expanding our product line to meet the evolving needs of our customers.
Join Us
Thank you for being part of our story. We’re excited to share our products with you and support your health and fitness goals.

Frequently Asked Questions

Here are some of our most frequently asked questions.